When using xOptimizer you need to make sure that you have access to your traffic source account's API. Once the API access is granted, you need to make sure that your current campaign links and traffic source configuration in your tracking platform already contain the following tracking tokens.
ExoClick Tracking Token requirements:
{campaign_id}
{variation_id}
{src_hostname}
{zone_id}
TrafficForce Tracking Token requirements:
{campaign_id}
{ad_id}
{group_id}
{site_id}
{channel_id}
TrafficJunky Tracking Token requirements:
{campaignID}
{AdID}
{BidValue}
TrafficStars Tracking Token requirements:
{campaign_id}
{creative_id}
{site_host}
{adspot_id}
Important: Please note that the required tracking tokens above will directly affect the accuracy of the statistics reported in xOptimizer.
If any or all of the tokens above are missing on your campaign links and/ or traffic source config of your tracker, an update will be required.